Everyone keeps saying “AI levels the playing field.” Wrong. The reality? The big players aren’t just adding AI as a feature, they’re turning it into a full-stack moat. They’re embedding intelligence across infrastructure, apps, and distribution. That’s not a level playing field. That’s a game where they own the stadium, the scoreboard, and half the […]
Nobody hates AI more than corporate IT
Nobody hates AI more than corporate IT. To them, it’s not innovation, it’s a compliance nightmare with a chatbot attached. To the boardroom, AI is “the future.” To IT, it’s a compliance nightmare duct-taped to a chatbot. While execs are busy parroting vendor hype about “transforming the enterprise,” IT is in the trenches watching employees […]
Outbound Sales in 2025: Best Practices That Actually Convert
2025: Best Practices That Actually Convert Outbound sales isn’t dying, it’s evolving. Dramatically.The days of blasting out 1,000 generic cold emails and hoping for 10 replies? Long gone. Today’s buyers are smarter, busier, and more allergic to sales fluff than ever. If your outbound strategy hasn’t changed in the past year, you’re missing the mark. […]
AI is reshaping the front lines of business; prospecting included
We used to treat marketing and sales as separate lanes:Marketing built awareness.Sales handled outreach and conversion. But the rise of AI, especially tools like ChatGPT, Google’s AI Overviews, and other AI-driven search platforms, is blurring those lines at light speed. Today’s prospects aren’t waiting for your SDRs to show up in their inbox. They’re researching […]
The New Rules of Key Account Management: Why “Good Enough” No Longer Cuts It
In today’s fast-moving market, the battle for revenue isn’t just happening in new logo land, it’s being won (or lost) in your existing accounts. Key Account Management (KAM) isn’t just a retention play anymore. It’s a growth strategy, a relationship engine, and a competitive moat, if it’s done right. But here’s the truth: what worked […]
Sales Leaders: Your Top Performers Are Already Writing the Playbook – Are You Listening?
Imagine if every rep on your team sold with the confidence, clarity, and conversion rates of your top 10%. Now imagine you had a blueprint to make that possible. The reality? You already do. It’s hidden in your conversations. Welcome to the new era of Conversation Analytics, a shift from call recordings as a compliance […]
Sales Stack Sprawl is Real – and It’s Killing Productivity
Your sales team doesn’t need more tools.They need the right ones, working together. Let’s be honest, how many platforms do your reps juggle daily?CRM. Sequencer. Data enrichment. Call recording. Forecasting. Enablement. Analytics. Slack. Email. AI tools.That’s 10+ tabs, 100+ distractions, and zero alignment. The result?🔻 Less selling time🔻 Low adoption🔻 Conflicting data🔻 Bloated budgets And […]